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Google My Business Management Service Overview by Xenmedia Marketing

At Xenmedia Marketing, we understand the intricacies and potential challenges associated with managing a prominent Google My Business (GMB) listing.

That’s why we offer our expert Google My Business Management Service.

Working closely with a dedicated Xenmedia Marketing GMB expert, this service ensures that every aspect of your GMB listing is taken care of, right down to the finest details.

As a part of this service, your listing will initially be optimised for your specific search phrases and local area. 

Following this, every month, Xenmedia Marketing and your dedicated account manager will:

  • Upload relevant images and videos
  • Implement any required moves, additions, and edits
  • Curate Q&A’s
  • Respond to reviews
  • Monitor your profile
  • Report any spam
  • Monitor the performance of your competitors
  • Track your targeted keywords
  • Create a comprehensive monthly report
  • And handle any other unexpected tasks that come up along the way!

If your business operates across multiple locations, fret not. Our Google My Business Management Service scales seamlessly with your needs, providing even more value for businesses with several listings. 

We work with numerous multi-location businesses, helping to alleviate the strain and time required to manage their Google My Business listings.

If you looking to dominate your market and leave competitors in the dust? 

With the right strategy and tools, you can do just that.

Understanding Google My Business (GMB)

Google My Business is a powerful tool that allows businesses to manage their online presence across Google, including Search and Maps. 

This is where GMB Management Services come into play. They help businesses optimise their GMB listing, making them more visible and attractive to potential customers.

The Power of GMB Management Services

These services are designed to make your business stand out. From managing and optimising your profile to handling reviews, GMB Management Services cover all aspects of your Google Business Profile.

Deep Dive into GMB Services

Google My Business Management

This includes everything from setting up your GMB listing to optimising it for better visibility and ranking. 

Management services ensure that your business is presented in the best light possible, driving more traffic to your listing.

Optimisation of GMB Listings

By optimising your GMB listing, you can boost its visibility on Google. This includes making sure your business information is accurate and complete, using relevant keywords, and regularly updating your listing with fresh content.

  1. Verify your Business Profile: Your Business Profile must be verified on Google to be eligible for certain features.
  2. Create a marketing kit: The Business Profile on Google marketing kit website lets you create posters, social posts, and window stickers at no charge. You can display these items at your store or digitally through your social presence.
  3. Optimise your Business Profile: Make sure your Business Profile is complete and accurate, including your business name, category, and contact information..
  4. Add photos and videos: Adding photos and videos to your Business Profile can help customers get a better sense of what your business is like.
  5. Respond to customer reviews: Responding to customer reviews, both positive and negative, can show that you value customer feedback and are committed to providing good service.
  6. Use Google My Business posts: Google My Business posts can help your local small business attract more customers and boost your sales.
  7. Optimise your Q&A section: Optimise your Q&A section to provide accurate information and prevent inaccurate information from being posted.

Profile Management

Profile management is all about ensuring that your business’s digital persona is consistent and appealing. 

This includes managing your business’s name, address, and phone number (NAP), as well as the visual elements like photos and videos.

Google My Business Optimisation Services

These services go beyond the basics of listing management. They focus on improving the performance of your GMB listing in key areas such as visibility, ranking, and traffic.

Increasing Visibility

Boost your GMB listing’s visibility by optimising your profile and using features like Google Posts and Q&A. This will make your listing more prominent in search results, helping you attract more customers.

Boosting Ranking

Improve your GMB listing’s ranking by gathering more reviews, optimising your listing, and using local SEO strategies.

 A higher ranking means more visibility, which in turn leads to more traffic.

Traffic Enhancement

Drive more traffic to your GMB listing by keeping your information up-to-date, posting regularly, and engaging with customers. 

This will make your listing more attractive to potential customers, encouraging them to visit your business.

Advanced GMB Techniques

White Label GMB Services

White label GMB services allow businesses to offer Google My Business management under their own brand.

This is a great option for businesses that want to offer additional services to their clients but don’t have the resources or expertise to do so in-house.

Maximising Engagement

Engagement is key to the success of your GMB listing. Make your listing more engaging by adding photos and videos, responding to reviews, and using Google Posts to share updates and promotions.

The Role of Reviews in GMB

Positive vs Negative Reviews

Reviews play a crucial role in your GMB listing’s success. While positive reviews can boost your ranking and attract more customers, negative reviews can harm your reputation. 

It’s important to manage your reviews effectively, responding to negative feedback in a professional and timely manner.

How Digital Shift Can Help

Local SEO Services

Local SEO services can help you improve your GMB listing’s ranking in local search results. This includes keyword research, on-page SEO, and off-page SEO strategies.

GMB Strategy Sessions

GMB strategy sessions can help you develop a comprehensive plan to optimise your GMB listing. 

This includes identifying your business’s goals, analysing your competitors, and creating a customised strategy to achieve your objectives.

In Summary

In conclusion, Google My Business Management Services are an invaluable tool for businesses looking to dominate their market. 

They can help you optimise your GMB listing, increase visibility, boost ranking, and drive more traffic to your business. 

So why wait? 

Start leveraging these services today and outperform your competitors.

FAQs

How long is the duration for profile optimisation?

Our Google My Business Optimisation Service typically takes anywhere from two (2) to four (4) weeks to complete, starting from your initiation date. Rest assured, our Xenmedia Marketing-certified GMB expert will keep you informed every step of the way. For multiple listing optimisations, your dedicated account manager will maintain close communication with you to ensure you’re always in the loop.

Does this service include website optimisation?

While our Google My Business Optimisation Service is primarily designed to optimise your GMB listing, we also offer website optimisation as a separate service. Although it isn’t included in the GMB package, it can be availed independently based on your requirements. Feel free to reach out to us to discuss more on this and we would be happy to assist you with a tailored solution.

Who has the authority for approving content, alterations, posts, etc.?

We offer two methods for this process. The first one allows you to request a manual review of all content, alterations, posts, etc. With this option, we will forward you the proposed changes and wait for your approval before implementation. The second option grants auto-approval based on the professional experience of your Account Manager. Most clients prefer to auto-approve. Regardless of the option you choose, our team at Xenmedia Marketing takes responsibility for content, edits, and Q&A’s.

When can I anticipate results?

The timeline for observing results can be different based on your particular market and industry. Generally, clients who utilise our Google My Business Optimisation Service begin to see advancements within a period of 30 to 90 days after the work is finalised. Nevertheless, we’ve had instances where some of our clients have seen results almost instantly. However, as a rule of thumb, we recommend anticipating a noticeable increase in activity on your profile within a span of 90 days.

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