Category

Grow My Business Online
How To Cheat At Web Design And Get Away With It
Ok, I’ll hold my hands up. I made a ton of mistakes when I first started building websites (truth be told,  I still do). Web design is like a living, breathing thing (couldn’t find a better word) that is constantly changing and adapting to viewers/readers. What worked really well back in 1997 doesn’t work today and,...
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10 Best Tools To Automate Your Social Media Marketing 2
With so many things to be completed each day in our businesses, at times, it can be really hard to keep up. I remember pulling my hair out, when the end of the day approached and I hadn’t completed everything that was on my to-do list. Frustrated doesn’t even begin to cover it…! At Xenmedia,...
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Using-SEO-To-Grow-Your-Business
Done correctly, you can have a thriving business and grow your business online, no matter how big or small, by utilising all of the internet tools available to you. Never has there been a time in history, where the playing field has been levelled and where the small boys are able to outrun the big...
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Using FacebookLive In Your Inbound Content Marketing Strategy
Let’s be honest, most of us are quite slow on the uptake when it comes to new platforms online. We’re so busy trying to implement existing strategies that it can be hard to adopt a new platform without clear validation that it actually works. Holding our hands up, we were quite slow on the uptake...
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Why Marketing Automation Will Make You Question Everything
Do you ever feel like we’ve reached the automation age where technology is literally taking over? Scary, isn’t it? For example, my wife’s VW Golf has an electric handbrake that comes on, when the vehicle is stationary, alerts her when another car is driving too close, brakes if she forget to brake and drives for her once she...
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What Is Inbound Marketing And How Can It Help My Business
Inbound Marketing (IM), if done correctly, can completely transform your business, which, in turn, will allow you to bring in more leads, so that you can make more sales… Sound good? Did you know that the chances of you having gone through an inbound marketing channel are pretty high? Surprised? Any article you’ve read and/or...
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I’ve started and run several companies in the past (not all of them huge successes) and one of the questions that always kept coming up was “Should I do this myself or hire someone?”   Most of the businesses have all been one-man-band types of some sort where I start it on my own and...
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content marketing
It might seem strange that an agency would write an article like this about our industry,  however, there are some things that just need to be talked about among friends. Now, let me just say that not all digital marketing agencies give you bad advice. To be honest, most of them know what they’re doing...
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use social media
I’ll be honest with you – I wasn’t a big social media person a few years ago. In fact, I actually detested the use of it since I’m quite a private person. However, my mentor actually highlighted that my negative attitude toward social media was hurting my businesses. By not using this huge distribution network (most...
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Using Paid Media Online
Picture this – you’re walking down the Southend promenade (or your nearest beach front) and decide to pop into the local amusement arcade and start playing one of those fruit machines with the lever at the side. Every time you keep pulling that lever your fruits match and you get a payout. Feels good, doesn’t it?...
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