Category

Social Media
Digital Marketing Outlook For Small Businesses in 2018
The digital marketing outlook in 2018 is going to be very similar to how it has been for the last few years. This means most of the trends that you saw in 2017 are going to continue into the new year. For example: Both local SEO and mainstream SEO will still be as important for...
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The 7 Step Small Business Formula for Social Media Success
I think a lot of small business owners make social media more complex than it needs to be. Don’t get me wrong, I’m not saying it’s easy, but I think if you follow certain processes, you can make the task more manageable. In this article you won’t find a specific golden bullet, nor am I...
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Unless you’ve been living under a rock for the last year or so, you may have noticed that Facebook and Instagram are absolutely killing it in the social media retail space. A new report just out confirms this… So, what are the figures and what’s the breakdown? Just so we’re clear these figures are specifically...
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Top 6 Twitter Management Tips to Increase Your Followers Organically
If you’ve been using Twitter for any length of time, you’ll know that having conversations is the heart of any social media marketing strategy. Twitter is a little different from other social media platforms in the way it works.  For example, it allows you to jump in and out of conversations seamlessly without annoying anybody,...
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Did You Know 94% of Facebook’s Users Are on Mobile-
Chart of the Day: 94% of Facebook users do so from a mobile device as it hits an astonishing 2 billion users worldwide. It’s hard to imagine that Facebook has only been around for 13 years, isn’t it? Kind of feels like they’ve been around forever… So, as they reach a breathtaking 2 billion active...
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Introduction Twitter didn’t come easy to me… Bear in mind, I’ve never really used social media up until 2017 and couldn’t see any reason to start. If there was a list of social media channels for me to use, I can guarantee Twitter would be just about as far down that list as you can...
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Getting your content posted and re-posted online is not the easiest task in the world. With so much more content being posted daily, you probably find it hard to be noticed over all the noise. Think for a minute how your customers feel – they’re bombarded every second with ads for this and ads for...
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10 Best Tools To Automate Your Social Media Marketing 2
With so many things to be completed each day in our businesses, at times, it can be really hard to keep up. I remember pulling my hair out, when the end of the day approached and I hadn’t completed everything that was on my to-do list. Frustrated doesn’t even begin to cover it…! At Xenmedia,...
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use social media
I’ll be honest with you – I wasn’t a big social media person a few years ago. In fact, I actually detested the use of it since I’m quite a private person. However, my mentor actually highlighted that my negative attitude toward social media was hurting my businesses. By not using this huge distribution network (most...
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