Category

Grow My Business Online
stealing your competitiors clients
I swear that the headline wasn’t supposed to be click bait and I don’t really mean physically stealing your competitors’ clients (like waiting in a car park and persuading them to use your product instead of theirs)… that’s just plain creepy 😜. There are a few legitimate strategies you can use though, that are somewhat...
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5 Website Hacks to Radically Improve Your Conversion Rates - 6
I used to think all my work was done just by simply sending traffic to my webpages. Whether the traffic was bought or came via organic searches, if I got more eyeballs on my content, I thought I was golden… How wrong could I be? Getting traffic to my website was just half the job....
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10 Content Marketing Mistakes Nearly Every Amateur Makes - 3
Before I knew anything about content marketing, I wondered what all the fuss was about. I couldn’t understand why anyone would spend such a long time writing out content and why it needed to be formatted in a certain way. What I understand now though, is that content marketing should be front and centre of...
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20 Stupidly Simple Tips To Rank High In Google’s Search Engine That You Should Be Using
Whenever a client contacts us to either increase sales or boost profitability, we always start with basic SEO on their website. Not because it’s the best thing to do first, but because it’s one of the easiest things to rectify quickly. If you’re looking to grow your business this year, improving the search ranking of...
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How To Cheat At Web Design And Get Away With It
Ok, I’ll hold my hands up. I made a ton of mistakes when I first started building websites (truth be told,  I still do). Web design is like a living, breathing thing (couldn’t find a better word) that is constantly changing and adapting to viewers/readers. What worked really well back in 1997 doesn’t work today and,...
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10 Best Tools To Automate Your Social Media Marketing
With so many things to be completed each day in our businesses, at times, it can be really hard to keep up. I remember pulling my hair out, when the end of the day approached and I hadn’t completed everything that was on my to-do list. Frustrated doesn’t even begin to cover it…! At Xenmedia,...
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Using-SEO-To-Grow-Your-Business
Done correctly, you can have a thriving business and grow your business online, no matter how big or small, by utilising all of the internet tools available to you. Never has there been a time in history, where the playing field has been leveled and where the small boys are able to outrun the big...
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Using FacebookLive In Your Inbound Content Marketing Strategy
Let’s be honest, most of us are quite slow on the uptake when it comes to new platforms online. We’re so busy trying to implement existing strategies that it can be hard to adopt a new platform without clear validation that it actually works. Holding our hands up, we were quite slow on the uptake...
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Why Marketing Automation Will Make You Question Everything
Do you ever feel like we’ve reached the automation age where technology is literally taking over? Scary, isn’t it? For example, my wife’s VW Golf has an electric handbrake that comes on, when the vehicle is stationary, alerts her when another car is driving too close, brakes if she forget to brake and drives for her once she...
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Inbound Marketing (IM), if done correctly, can completely transform your business, which, in turn, will allow you to bring in more leads, so that you can make more sales… Sound good? Did you know that the chances of you having gone through an inbound marketing channel are pretty high? Surprised? Any article you’ve read and/or...
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